My Skills
and what I actually do.
A practical breakdown of the toolkit I bring to every project — UI/UX and web design at the core, with photography, video, graphic design, social media, and basic front-end coding rounding it out. Every skill below is something I've shipped real work with, not a buzzword pile.
Skills Hierarchy
A balanced blend of design, photography, and development — ranked by where I spend the most focused time.
UI/UX & Web Design
Photography & Video Editing
Graphic Design & Social Media
Basic Coding
Tools I Actually Use
The software, platforms, and AI workflows that turn ideas into shipped work.
UI/UX & Web
Figma is home base for everything from low-fidelity wireframes to high-fidelity interactive prototypes. I work design-first, validate quickly, and hand off ready-to-build specs.
Photography & Video
From product shoots to corporate portraits — I shoot, grade, and cut. Lightroom for color, Premiere for the timeline, AI tools for everything that used to take a week.
Graphic Design
Packaging, print, social — the kind of design that lives offline and online. Strong on layout, typography, and turning a brief into something a client can actually use tomorrow.
AI-Powered Design
Where most of my edge comes from. I use AI to draft variants fast, generate imagery, prototype copy, and build static sites — then bring a human eye to ship them.
How I Work
A repeatable four-step loop — fast enough to ship, deliberate enough to get right.
Understand
Brief, audience, constraints, brand. No design starts before the problem is clearly named.
Draft Fast
AI-assisted exploration of variants — layout, copy, imagery. Pick the strongest direction in hours, not weeks.
Refine
Tighten type, spacing, color, motion. This is where the human craft matters most.
Ship & Iterate
Hand off cleanly, prototype the build, watch how it performs. Improve based on what's real, not what was assumed.
Ready to build something together?
Tell me what you're working on — I'll come back with a direction within 48 hours.